Evaluation

Audience feedback

Audience feedback is key in the media, as the audience bring in the revenue and make a persons work credible, it is also what makes a film popular or not, the more people that enjoy a film the more the messege of it gets spread. The aim of an editor/director/producer is to please their audience. The audience is the reason for making a film, in some cases, however in short films (such as ours) it sometimes is not about the money and number of people that would go and watch it but it is about expressing themselves or may be just as a hobby or for school rather than a buisness. We are looking to ask the following topics:

·Conventions of opening sequence

·Genre conventions and characteristics

·Appealing to your target audience

·Ways you identified your target audience

·Representation of groups/people

·Techniques and effects (technology/audio etc)

·Continuity editing

Using audience feedback allows us to find out early weather the film will be a success or not and to discover is any improvement are needed. Here are the questions we used:

1.       What was your favourite part of the opening sequence? Why?

2.       How do you feel we could improve our opening sequence?

3.       Do you feel we followed the conventions of the thriller genre?

4.       Do you feel the characters fit the genre?

5.       What conventions could you identify from the thriller genre?

6.       Do you feel the titles were suitable for the nature of the product and the genre it falls under?

7.       Do you feel the lighting and sound fit the genre?

8.       Can you identify the protagonist and antagonist in the production?

9.       Who do you feel is the target audience?

10.   Would this film (if it were a complete product) appeal to you? Why? 

Here are the questions we will be asking:

1. What did you like/dislike about our opening sequence

2. Which part did you like the most and why?

3. How could we improve our production?

4. Did our opening sequence make you want to watch the rest of the film?

5. Did you understand what was going on in the production?

6. Who do you think the target audience is and why?

7. Do you think we followed the conventions of a thriller?

8. Does it look like an opening sequence of a film?

9. Do you think we created enough suspense?

10. Do you think we had a good plot?

11. What do you think about our camera work?

We will present our research by creating a video of a target group. We will ask 3-4 people to watch our video and then ask them the questions and film them. Hopefully the examiner will prefer this than just using a questionnaire as it is new media. However, this time we will not ask our close friends as when we did this for our prelim they did not take it very seriously. We will choose a more random group of people to ask.

Question 1- In what way does your media product use, develop or challange forms and conventions of real media products?

 

Question 2- How does your media product represent particular social groups?

The stereotypes i have mentioned in this power point to create the characters in our opening sequence may have an impact on the audience, either good or bad. This is because it stereotypes the lower class an aggressive and criminals. However on the other hand the reason we use stereotypes in our opening sequence is so a social group can be easily identified through their appearance or mannerisms. In conclusion the stereotypes used are unfair to those they represent; however in only a three minute opening sequence without them it would be difficult to create a clear character without them.

Question 3- What kind of media institution might distribute your media product and why?

 

Question 4- Who would be the audience for your media product?

Question 5- How did you attract/address your auidence?

Question 6- What have you learnt about technologies from constucting the product?

Question 7- Looking back at your prelim task,what do you feel you  have learnt in the progression from it to full production?